What Is Your Definition Of Fashion?

Every July for the past 23 years, the beauty industry has descended on Las Vegas for Cosmoprof North America, the largest beauty trade show in the Americas. There are more than 1,000 brands and exhibitors from more than 100 countries, spanning skin care , nails, hair care , makeup , wellness, packaging and more. The event offers an early look at new brands, new products and some of the biggest innovations in the world. Needless to say, it's where many beauty trends are born. While it's hard to meet every brand and founder in the massive Mandalay Bay Convention Center, we did our best and clocked 20,000+ steps a day going up and down the aisles, swiping on serum, spritzing perfume and getting to the bottom of all the industry chatter. These five trends stood out from the crowd and seem poised to make a big impact over the next year. Skin Healing Numerous bran...

These are the stories making headlines in fashion on Friday. Victoria's Secret Fashion Show Moves to Los Angeles The Victoria's Secret Fashion Show is returning to Los Angeles this fall, marking its first West Coast appearance since 2007. The show has been held in Brooklyn, NY, for the past two years. According to the brand's Instagram, fans can expect "plenty of drama, extravagance, and even more celebrities in attendance." {Fashionista Inbox} Rare Beauty Taps Ella Bright as First-Ever Brand Ambassador Rare Beauty named "Off Campus" star Ella Bright as its first-ever brand ambassador, unveiling the partnership Thursday with a new "Made You Blush" campaign. "I really admire Rare Beauty's dedication to mental health initiatives, which is why this project means so much to me," Bright said in a statement. The campaign debuted across Rare Beauty's social channels this week, teasing her involvement. {Fashionista Inbox} Italian Po...

Sponsored Story About Us: Sandrine Charles Consulting is a boutique communications and consulting agency focused on Fashion, Lifestyle and Beauty clients. Led by veteran Communications Strategist Sandrine Charles, the company was formed to create one-on-one consulting and agency offerings specializing in fashion and lifestyle communications, events, celebrity and influencer engagement. The agency’s work centers around brands we have a great affinity for and championing emerging brands which are rooted in fashion, lifestyle, accessories but most importantly, culture. The company’s output focus surrounds communications outreach, event planning, management, brand partnerships and seeding. The agency is based in New York, NY with a showroom / office in Los Angeles, CA. Open Position We are seeking a highly organized, proactive Assistant to support both the Founder and the w...

In case you missed them, we've rounded up our most popular stories of the week to help you stay in the loop. No need to thank us — just toast a strawberry matcha in our honor when you're discussing who did what over your fruit salad. Related: Olivier Rousteing Is Rabanne's New Creative Director Related: Slate Swim Founder Sells Brand in 7-Figure Deal Related: Mia Calabrese's Go-to Beauty Hack? Putting Nipple Cream on Her Lips Related: Inside Foot Locker's Scaling Strategy for Smaller Sneaker Brands Related: This Aesthetics Expert Thinks At-Home Laser Hair Removal Devices Are a Scam Related: Sun-Protective Clothing Is Actually Chic Now Related: Fashion Insiders Get Real About Burnout, Understaffing and Discrimination in the Workplace Related: 'The Odyssey' Press Tour Puts a High Fashion Spin on Greek Mythology Related: Weekly Drop Watch: Hailey Bieber x Gap, Repetto x Birkenstock, Kosas and More Related: Influxious, a New Nigerian-Inspired Fragrance Brand, ...

These are the stories making headlines in fashion on Thursday. The Brands Who Won the World Cup The FIFA World Cup, along with the global branding frenzy surrounding the event, comes to a close on July 19. Success is relative to a brand's objective, but from a social media perspective, Adidas came out on top. According to CreatorIQ, Adidas generated an earned media value (EMV) of $48.9 million from 6,700 posts and almost 3,000 creators between June 1 and June 21. Nike landed on $28.9 million EMV from 4,400 posts and 1,900 creators. { Vogue Business /paywalled} Kate Spade New York Names New Chief Marketing Officer Kate Spade New York has appointed Allison Badea as its new chief marketing officer. Badea succeeds Kaisy O'Reilly, who held the role on an interim basis. Badea most recently served as the head of global brand experience at Maybelline New York, and previously held positions at Giorgio Armani Beauty U.S., Kiehl's, Lancôme and Biotherm. { WWD /paywalled} Recycli...

Even for a category as innovative as the sneaker world, the mainstream heavyweights — Nike , Puma, Adidas and the like — still dominate social conversations and take up major shelf space. Yet that hasn't stopped a wave of smaller brands from competing to gain momentum in the market, and retailers are capitalizing on the moment. The latest example comes this week, with Foot Locker set to become the exclusive U.S. retail launch partner for Salomon , effective July 19. Though the Amor Sports-owned brand has been around for decades, in recent years it's picked up traction thanks to its fashionable yet high-performance styles, celebrity endorsement and buzzy collaborations with fashion labels like MM6 Maison Margiela and Sandy Liang . For Foot Locker, it was the perfect brand with which to join forces, per Michelle Wang, SVP and chief merchant at the retailer. "I think you see it all over the feet on the streets in New York City," she tells Fashionista. But Salomon is...