Miami Beach just spent the better part of a week doing what it does best: turning every pool deck, hotel lobby and patch of sand into a runway. Paraiso Miami Swim Week wrapped its 22nd edition with more than 100 brands activating across South Beach — from heavy hitters like Monday Swimwear, Oséree, Luli Fama and Oh Polly; to It-girl Australian label Fae, which made its Swim Week debut. The week opened with the second annual Swimwear Icons Hall of Fame (SIHOF) Honors Night, hosted by Camille Kostek and co-chaired by Monday Swimwear's Natasha Oakley and Devin Brugman. It honored photographer Ellen von Unwerth, model and entrepreneur Leomie Anderson, Chromat founder Bex McCharen and designer Melissa Odabash. From there, it was a blur. The newly reimagined Delano Miami Beach anchored a chunk of the programming (a von Unwerth photography exhibit and Sinesia Karol's runway show included). Plus, emerging brands got their close-up on a runway built directly over the pool at the art...
The Western beauty market has found its next big K-beauty investment: hair care . For decades, American consumers have been enamored with Korea's ingredients-led skin-care products and aesthetic treatments. According to a report released by the Ministry of Food and Drug Safety (MFDS) in May, Korea’s cosmetics exports reached $11.4 billion in 2025 , a 11.8% jump from a year earlier. Korea is the world’s second-largest cosmetics exporter after France, with the U.S. as its largest destination. Similar to its skin-care counterpart, K-hair is heavily ingredient- and treatment-driven, with a popular focus on scalp health and "glass hair" (a sleek, super-straight hairstyle with a high-gloss finish). Major retailers are betting big on the category this year: Ulta Beauty added 13 brands to its assortment, six of which are available in-store; while Sephora is rolling out four brands, in addition to an ongoing partnership with K-beauty retailer Olive Young (which just opened i...