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Tomi Talabi is the founder of The Black Beauty Club , a cultural platform redefining how we see, celebrate and invest in Black beauty. Since launching in 2020, The Black Beauty Club has become a go-to destination for conversations, experiences and collaborations that center Black women at the heart of beauty and culture. Previously, Talabi led global communications at Estée Lauder Companies and spearheaded inclusive storytelling at Pinterest . Over the past 10 years in the beauty industry, I have watched Black-founded brands get covered on a schedule: during Black History Month, on Juneteenth, around a moment of social reckoning or alongside a time of struggle. Too often, the stories center survival, scarcity or support, instead of the things we would lead with for any other beauty brand: innovation, performance, desirability, cultural relevance and commercial potential. This framing matters because it does not just stay in the press. It follows founders into investor meetings, ret...