How to Build a Beauty Brand That Stands Out in a Crowded Market

For aspiring beauty entrepreneurs, breaking into an already overflowing market may feel like an uphill battle, but building a memorable brand that stands out from the crowd is far from impossible. Before ever hitting the shelves, beauty brands need to develop a clear (and authentic!) perspective ...

* This article was originally published here

How Chinese Sellers of Fake Dior Are Evading a Crackdown Online

The global trade in counterfeits is predicted to balloon to $991 billion by 2022, from $461 billion in 2013. from The Business of Fashion http://bit.ly/2SZb9l7

The Eighth Floor Communications Is Hiring An Account Director In New York, NY (Remote)

The Eighth Floor is growing, again! We're looking for an Account Director with a passion for art, fashion and lifestyle. The candidate should be uber organized and well-versed in the PR world, particularly in travel, fashion and lifestyle, have great contacts with key editors across these ... Continue reading * This article was originally published here

Weekly Drop Watch: Khy X Grace Ling, Cécred's Protection Collection, New Summer Fridays and More

For our Weekly Drop Watch column, Fashionista scours the market to curate the most noteworthy releases from our favorite fashion and beauty brands. Keep scrolling for this week's highlights. This week, Loewe released its Fall 2025 runway collection online, featuring autumnal renditions of its ... Continue reading * This article was originally published here

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