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Are Over-50 Influencers Brands' Next Big Marketing Opportunity? (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in October. Fashion has always been obsessed with youth. While this is far from the industry's only sin, achieving some semblance of ... Continue reading * This article was originally published here

How Minnetonka Dealt With the Appropriative Stain on Its Famous Moccasins (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in August. When Minneapolis-based shoe brand Minnetonka launched in 1946, the fashion industry wasn't having conversations about ... Continue reading * This article was originally published here

Priah Ferguson's Wardrobe Faves Include Jaded London Jeans, Lots of Skims and a 'Stranger Things'-Inspired Accessory

What's the opposite of gatekeeping? Welcome to "Payment Processing," in which we ask stylish, generally cool people who've tried it all about their favorite fashion and beauty buys. After being introduced on Season 2 of "Stranger Things" as Lucas Sinclair's little sister, Priah Ferguson became an ... Continue reading * This article was originally published here

The 12 Best Beauty Products Fashionista Editors Tried in December

Each month, Fashionista editors try a *lot* of beauty products. And while not every formula we test is a winner, we're constantly unearthing new favorites. Here, we've rounded up our latest hair, skin, fragrance, wellness and makeup discoveries — whether fresh-to-market drops or merely recent ... Continue reading * This article was originally published here

From the First Black Designer on Savile Row to the Met Gala, Ozwald Boateng Is Still Breaking Barriers After 40 Years (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in May. At last night's Met Gala, designers from all different backgrounds and brands presented their sartorial take on the Costume ... Continue reading * This article was originally published here

What Does a Brand Acquisition Really Mean for the Founder's Net Worth? (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in June. The headline heard around the beauty world — that E.l.f. Beauty had acquired Rhode in a $1 billion deal — quickly flooded ... Continue reading * This article was originally published here

Inside Beauty Retailers' Strategies For Discovering the Industry's Emerging Brands

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in January. Entering a beauty retailer's doors marks a rite of passage for many emerging brands getting their start via budding social ... Continue reading * This article was originally published here

How 7 Indie Designers Landed Coveted Awards-Season Red Carpet Placements (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in March. While the red carpet continues to shine a spotlight on fashion's biggest luxury brands — especially during awards season — ... Continue reading * This article was originally published here

ICYMI: The Designer Merging African Storytelling with Western Craftsmanship, Pre-Fall 2026 Trends to Know

In case you missed them, we've rounded up our most popular stories of the week to help you stay in the loop. No need to thank us — just toast an eggnog cocktail in our honor when you're discussing who did what over your gingerbread cookies. Homepage Photo: Courtesy of Chuks Collins Fashionista's ... Continue reading * This article was originally published here

Fashionista's Most-Read Stories of 2025

Before we say "hello" to the new year, team Fashionista is taking a look back at the stories our readers loved most in 2025.  Buzzy collaborations, headlining news, a fashion exposé and street style trends were among the topics that drew in visitors the most. We answered questions like "Is ... Continue reading * This article was originally published here

The Biggest Fashion News Stories of 2025

The fashion and beauty industries didn't disappoint when it came to providing plenty of headlining news this year: The biggest story, no doubt, was the ongoing game of creative director musical chairs. While the rapid number of swaps and switch-ups across major luxury houses has been underway over ... Continue reading * This article was originally published here

Doechii's Stylist Agrees: She's a Fashion Icon in the Making (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in April. When Law Roach gives you high praise, you know you're on the right track, sartorially speaking. "I think that Doechii is ... Continue reading * This article was originally published here

How Do You Become a Costume Designer? (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in March. For so many who pursue a career in design, it's the memories of watching glamorously decorated films and television shows and ... Continue reading * This article was originally published here

How True Beauty Ventures Became the 'Partner of Choice' for Indie Brands (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in July. One of the most positive effects of the social media age, at least from a capitalistic standpoint, is that it's democratized ... Continue reading * This article was originally published here

Must Read: Pat McGrath Labs' Assets Marketed for Sale, Starbucks Hires First Senior Marketing Manager of Fashion and Beauty

These are the stories making headlines in fashion on Friday. Pat McGrath Labs' assets are being marketed for sale, WWD reported. Hilco Global is said to be managing the process. The sale includes pledged collateral by Pat McGrath Cosmetics LLC and Patricia McGrath. "Pat McGrath Labs is ... Continue reading * This article was originally published here

ICYMI: Matches Gets Acquired and Plans Relaunch, Pat McGrath Opens Casting Call & 2025's Most Memorable Fashion Ad Campaigns

In case you missed them, we've rounded up our most popular stories of the week to help you stay in the loop. No need to thank us — just toast a sugar cookie latte in our honor when you're discussing who did what over your French toast sticks. Homepage photo: Courtesy of Hulcan Fashionista's ... Continue reading * This article was originally published here

More Beauty Brands Are Investing in Third-Party Certifications — Is it Worth it? (Best of 2025)

As 2025 draws to a close, we're revisiting the best stories Fashionista published this year (at least in our editors' opinions). The below was originally published in April. When Amy Liu launched skin-care and makeup brand Tower 28 in 2019, earning the Seal of Acceptance from the National Eczema ... Continue reading * This article was originally published here

Amanda Batula Is 'Mentally Preparing' Herself to Buy Saint Laurent Loafers

What's the opposite of gatekeeping? Welcome to "Payment Processing," in which we ask stylish, generally cool people who've tried it all about their favorite fashion and beauty buys. Fans of Bravo's hit show "Summer House" — which is slated to return for its 10th season on Feb. 3, 2026 — have ... Continue reading * This article was originally published here

Must Read: Rick Owens Bans Animal Fur, Kering Sells 60% Stake in Fifth Ave. Property

These are the stories making headlines in fashion on Tuesday. Rick Owens has announced its commitment to not engage in fur production for any of its future collections following a five-day protest campaign by the Coalition to Abolish the Fur Trade (CAFT). Its online storefront has also removed ... Continue reading * This article was originally published here

The 32 Most Memorable Fashion Ad Campaigns of 2025

From creative concepts to surprise celebrity castings, we're looking back on the fashion campaigns that surprised and delighted us throughout 2025. This year's many creative director switch-ups set the stage for multiple debut campaigns, with Michael Rider's inaugural Celine visuals and Sarah ... Continue reading * This article was originally published here