It turns out the New York Knicks didn't just win the 2026 NBA championship: The team's fan cap also took the top spot as fashion's hottest product in the new Lyst Index Q2 2026 report, unveiled on Wednesday. Demand for the product skyrocketed 4,276% quarter-on-quarter around the team's history-making title win. (Knicks in five!) Spanning May through June of this year, the Q2 report covers a big moment for sporting events and their deepening connection to fashion, with the NBA Finals, Wimbledon and the FIFA World Cup happening at the same time. In fact, it was the latter that pushed the Adidas x Willy Chavarria Jersey onto this quarter's list of the top 10 hottest products, landing at number nine. Lyst Index's Q2 2026 Hottest Products. Photo: Courtesy of Lyst Issey Miyake 's Madame T-Stole ranked second, with a 501% increase in searches. S...
A popular way of dressing during a particular time or among a particular group of people. : the business of creating and selling clothes in new styles. : clothes that are popular.