The Streetwear Generation Turns to Tennis

The once predominantly white country club sport is being reconfigured for a new generation of multi-ethnic, streetwear-savvy millennials, creating new opportunities for fashion brands.

from The Business of Fashion http://bit.ly/2CMX4An

More Beauty Brands Are Investing in Third-Party Certifications — Is it Worth it?

When Amy Liu launched skin-care and makeup brand Tower 28 in 2019, earning the Seal of Acceptance from the National Eczema Association was a non-negotiable. As someone with chronic eczema herself, Liu wanted her community to know they could fully trust the brand's formulas. "From the beginning, I ... Continue reading * This article was originally published here

What to Get the Person Whose Pet Is Their Entire Personality

We know it's hard to find the right gifts for your loved ones, so we've compiled a ton of fashion and beauty-focused gift guides tailored to a range of interests and budgets. Check out our latest below and find more right here. The category of design-led pet goods for childless millennials has ... Continue reading * This article was originally published here

Elyse Walker's Pacific Palisades Flagship Boutique Lost in Wildfires

Amid the ongoing devastation from the multiple wildfires happening across Los Angeles, a number of the city's most beloved businesses and institutions have been impacted, if not destroyed entirely. According to a preliminary estimate by AccuWeather, the fires are expected to cost California up to ... Continue reading * This article was originally published here

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