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Futurewise's Walmart Expansion Zeroes in on Gen Z

Futurewise's Walmart Expansion Zeroes in on Gen Z
With its hot pink packaging and "extremely online" marketing, Futurewise went all-in on slugging, Gen Z and a cartoon snail mascot. Now, the vegan, hydration-focused skin-care brand from Starface and Julie founders Julie Schott and Brian Bordainick is expanding its retail presence into ...

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