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New video by adidas on YouTube

Culture meets Community
As part of the Create stage of Creators Club Week, rap icon Pusha T tells us how 90s culture shows up really big in his music and style. Hear about his early influences, his Ozweego x adidas collab and how his work in the community stems from the values of hip hop. Creators Club Week is our first-ever digital festival that celebrates the best of adidas and brings creators from all over the world together with the best athletes, artists and designers – to learn, create and sweat. For one week, starting October 14, 2020, you will see the power of connections on three unique stages: Create, Innovate and Change. Explore the 2020 festival lineup: https://ift.tt/3lWHM0X Join the Creators Club membership program to unlock exclusive rewards and experience the best of adidas: https://ift.tt/34UhyoS Celebrate culture: https://ift.tt/34ZIJi9 #creatorsclub


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